An iconic name synonymous with beauty, British-made craftsmanship and exhilarating performance. Acting as an aspirational touchpoint for the brand, we spearheaded a new breed of bespoke customer experiences designed and developed with the same quality and attention to detail as Aston Martin cars.
The three new touring escapes captured the spirit of Aston Martin, combining Europe’s most breath-taking driving routes in England, Scotland and the Italian Mountains, with elite access to private estates and expertise of luxury travel operator, Elegant Resorts.
In addition to designing each of the three tours, we used innovative storytelling in the form of a cinematic lifestyle film, for launch of the programme to a global network of clients and media. Our film - Scottish Legends - mirrors the 4-day tour through the Highlands, taking the Aston Martin Vanquish S (a super grand tourer) to extraordinary locations including Inveraray Castle, Glen Affric and Glencoe.