TWW YACHTS
Setting a new brand standard of performance luxury in superyachting
We repositioned TWW Yachts as a high-performance challenger within the global superyacht market — defining a more progressive, intelligent and authentic expression of luxury. Our work encompassed a complete rebrand and the creation of a global brand system, deployed across international offices, yacht shows, digital platforms and all client-facing touchpoints. We also originated the campaign platform - Unscripted Moments, Lasting Memories - establishing an authentic voice designed to resonate with a global UHNW audience, bringing greater precision, consistency and commercial impact across markets.
ZANNIER HOTELS
Crafting a ten-year master brand strategy
Our seven-year partnership with Zannier Hotels has seen us work closely with Founder, Arnaud Zannier and his executive team to shape the brand’s global evolution. We developed a ten-year master brand strategy — defining its positioning, pillars and tone of voice across both brand and property. Our work spans global websites for Zannier Hotels and Zannier Private Estates, a Guest Experience App, and investor materials — including the pitch that secured the transformation of Île de Bendor as their European flagship. More recently, we have led the launch strategy and content for Zannier Île de Bendor, defining the next chapter of the brand.
THE OWO
New website for London’s most anticipated Landmark destination
One Menagerie was appointed by Jenny Naylor, Head of Marketing, and Charlie Walsh, Head of Residential Sales, to design and develop the website to launch The OWO - London’s most anticipated new destination. Crafted over the last 12 months, the new global platform builds anticipation for The OWO’s opening this summer, following a meticulous six-year transformation and £1.5BN investment. We created an immersive luxury digital experience to bring The OWO’s extraordinary experiences to life online, including the UK’s first Raffles Hotel, nine new restaurants, three iconic bars, Guerlain’s first London spa, active wellness by Pillar Wellbeing, and 85 unique residences managed by Raffles.
CHENOT
Defining the future of scientific longevity
As wellness entered a new era, Chenot sought to strengthen its position as one of the world's leading pioneers in scientific longevity. We evolved the brand's verbal and visual identity to express its unique combination of scientific authority and understated luxury, while creating a connected digital ecosystem across retreats, spas, treatments and products. A bespoke graphic language transformed complex medical concepts into intuitive, beautifully crafted visual narratives, making Chenot's pioneering science more engaging and accessible. Combined with the creation of Behind the Science and Chenot Magazine, the brand became as influential in communicating the future of preventative health as it has long been in defining it.
PURSUIT
Building one of yachting’s most influential editorial platforms
For over a decade, One Menagerie has conceived, written, designed and art directed every edition of PURSUIT, redefining the conventions of yachting publishing. Each issue is built around an original theme and fronted by a pioneering personality whose work embodies its central idea. From the late Giorgio Armani and Sir Richard Branson to Lenny Kravitz, Bear Grylls, Anna Fendi, Elon Musk and most recently Stefano Gabbana, every cover has become the starting point for broader conversations around design, entrepreneurship, adventure, craftsmanship and culture. The result is an editorial platform that has expanded Ocean Independence's relevance far beyond yachting, positioning the brand at the centre of the ideas shaping modern luxury.