SPECIAL YACHT OPERATIONS / by One Menagerie

Our latest work for longstanding client, Ocean Independence sets a new benchmark in the industry for presenting technical superyacht management services. 

Our direction is noticeably different to the lifestyle-orientated works to date for sales and charter services; the new route references the precision and acute technical expertise underpinning superyacht management. Maximum impact is achieved with little written language and visual cues appealing to those with the most limited time. 

Working with Daniel Küpfer, Operations Director, we were responsible for creating three dedicated client-facing proposals, covering Pre-Project Management, Project Management and Operational Management. 

Our work included concept origination, art direction of all illustration works – including front cover artwork, flow charts and iconography; design, layout and copywriting.